CITY Flavor is the campaign we created to introduce three STLmade local food partners to CITY fans.
The four-part content series introduced our one-of-a-kind in-stadium food program to the world with a short documentary series that showcased the chefs and the food they’d bring to CITY PARK (and the world-class tech powering the experience).
Each launch was accompanied by an IRL food experience where fans could meet the chefs, try the food, and collect loyalty badges for their participation.
